I want to learn something!
Crafting a compelling story to drive your organization and/or product marketing activities is an essential step and tool in any marketers toolkit. That’s why Machteld Faas Xander offers workshops that teach the basics of discovering and drafting your story.
MFX offers the following workshops.
To sign up for one of our workshops, please contact Rebecca or contact us by way of the attached sign up forms.
The MFX Friday Fix (Our complimentary offer)
Machteld Faas Xander is addicted to fixing broken marketing messages. So do us a favour, and let us help you get the clarity you need to motivate the people you are attempting to converse with.
What are Friday Fixes?
Machteld Faas Xander offers a 2-hour session every Friday morning on a first call, first serve basis. During this time, we welcome you to challenge our multi-disciplinary team of marketing experts with your toughest marketing challenges.
We’re providing Friday Fix sessions absolutely free! Gratis! Pro bono! No charge! Zilch! Zero! Nada!
All you need to do is tell us:
What is your marketing problem/challenge?
Where to find us?
Friday Fixes will be held every Friday morning at the MFX office, located at the Tannery,
121 Charles Street West, #230, Kitchener, Ontario, N2G 1H6, machteldfaasxander.com.
To book a Friday Fix …
Please call Rebecca Short at 519-576-6422 x103,
or email her to set up your one-on-one appointment at rebecca@machteldfaasxander.com.
Testimonial:
My Friday Fix session at Machteld Faas Xander helped me to picture, organise and understand where I am in the forest that is my professional world. I rarely get the chance to engage with others on my vision and the steps I am taking to realise it. Their observations were refreshing and insightful because MFX had no vested interest in what I had created; their goal is simply to problem solve. They were able to identify opportunities that I had set up but failed to take advantage of. This session provided me an opportunity to step back from my business and have a look at what I created. I was able to start to see through the clutter and realise that I had lost focus and was starting to drift. The clarity that was provided will help me focus on taking specific actions to attain my goals.
– Jack Jackowetz
When I made my appointment with MFX, I had a bunch of scattered ideas for a big project. It felt like there was a ton of work to do any very little time left to complete it all. I wasn’t sure how MFX could help me but I heard great things about them and decided to give it a try. In my 2-hour session with MFX, we tackled all of my big worries, organized every existing idea and even came up with some new ones! With everything mapped out, I am now relaxed and even looking forward to the work for this project. Great experience! This has changed my planning style and is something I will do again for future projects.
– Jackie Klue, Educational Services, Long & McQuade Waterloo
Design Thinking Basics Workshop
1 Day > $850/per person
Design Thinking (DT) is not a tool, a trend or hype. It’s an ideology that frames how breakthrough solutions can be developed. Design Thinking (DT) is a mindset where creative thinking (right brain) and analytical thinking (left brain) meet in the middle.
Let’s be clear; it’s not only for designers. The power of DT is that anyone can learn the basic skills and utilize them to transform their work to develop relevant, bbreakthrough innovations and marketing content. At MFX we utilize Design Thinking principles and techniques to unearth unique strategic insights and craft compelling brand identities and customer experiences.
What? This full-day workshop will educate you on the principals and stages of DT in a hands-on, collaborative and fun environment. Once you know the basics, we’ll put them to experiential use and tackle a marketing challenge. After the workshop, we encourage you to hang out, ask questions, discuss what you’ve learned and enjoy a glass of wine
with us!
Where? At the offices of Machteld Faas Xander, located at 121 Charles Street West, unit 230, Kitchener, ON
Who should attend? Do you have business problems that seem insurmountable? Are you trying to get your whole team working on the same page? Our DT workshops benefit influencers and business leaders or absolutely anyone who wants to spur positive change and create more collaborative work environments within their organization. Materials, supplies and a delicious lunch will be provided for all attendees. The only thing you need to bring is enthusiasm and an open mind.
When? If you are interested in a Design Thinking workshop for your organization please call Rebecca Short at 519-576-6422 x103,
or email her to set up your one-on-one appointment at rebecca@machteldfaasxander.com.
